
Solve problems like Albert.
Einstein’s 55/5 Method
If given an hour to save the world, Einstein said he’d spend 55 minutes defining the problem and then 5 minutes solving it.
Most do the exact opposite.
Rushing to wrong solutions for the wrong problems over and over kills productivity and employee engagement.
Backwards problem solving wastes money.

Want a culture of innovation?
Your team is ready to be courageous, connected, & creative problem-solvers.
It starts with three sessions.
Define (Half-Day)
Explore (Full-Day)
Build (Half-Day)
Define #1: Styles
In hour one, we use the Basadur Innovation Profile™ to define your team’s collective and individual problem-solving styles and then unpack your unique strengths, weaknesses, tensions, and gaps within your team.
Define #2: Skills
In hour two, we define the Ideation Skills you’re missing or need to develop as a team, and design unique exercises to improve your problem-solving game.
Define #3: Practice Problem
In hour three, we run a real business problem that you’re facing through the Problem Definition stage of the Innovation Process.
Explore: Creativity & Courage
Creativity and courage are crucial to problem-solving. Luckily, we can rewire our brains to be more creative.
The secret is wonder.
Wonder Building experiences (play, art, story, and nature) release oxytocin - the hormone that boosts our creativity and collaboration.
(Greater Good Science Center, Berkeley)
The next step after your Define Session, is growing your ability to explore truly innovative solutions.
We do that with a full-day Wonder Building Session that unlocks the creativity, courage, and connection your team needs to become resilient and resourceful problem-solvers.
Alumni include:
Build: Action & Acceptance
We defined the sandbox, we explored creative solutions, now it’s time to build the sandcastle.
In a half-day Build Session, you break into small groups to define & solve your team’s urgent problem(s), then create complete Action & Acceptance Plans using our proven templates.
Define the Right Problem
Explore Creative Solutions
Build an Actionable Plan
Let’s Connect.
Interested in collaborating? Fill out some info and we will be in touch shortly!